Store and Branch Portfolio Optimization
A great location optimization strategy requires more than just financials. From marketing spend to market quality, our analysis goes beneath the surface and into the factors that matter most for your business’s profitability. With the holistic picture in mind, you can expect the kind of strategic advisory services our clients have trusted for over 18 years, tailored to your business and informed by your data.
Without a tested strategy for making real estate decisions, multi-location businesses are leaving money on the table.
Using insights, internal data, and custom models, Epic Pivot collaborates with you to make consistent, repeatable decisions about stores in the your portfolio. We help multi-location businesses decide, location by location, whether to optimize, remodel, move, open/acquire, or close locations, so that you can invest in what’s working and cut out what’s not. To do this, we:
- Develop a database of prioritized internal data, relevant to the industry and store type
- Identify key revenue and profit drivers (e.g. marketing spend, employee turnover, customer retention, store location, etc.) and uncover the metrics that matter most to the specific company/brand
- Compare tailored metrics for individual stores to composite metrics across the portfolio, using percentile-based metrics for performance
- Develop filters to sort stores into optimize, remodel, move, open/acquire, and close buckets based on performance metrics
- Collaborate to compare performance in individual metrics to overarching strategic goals, ensuring an aligned portfolio strategy and incorporating related strategic advisory when needed
- Outline a repeatable process for compiling data, formulating metrics, and conducting the above analysis in the future
As the Mid-South’s leading Innovation, Insights, and Strategy firm, we’ve guided over 250 clients across industries to uncover fresh opportunities. Our store and branch portfolio optimization engagements harnesses our deep expertise to deliver clarity, alignment, and actionable growth.
Before engaging with Epic Pivot, our organization had a lot of store-level data, but we lacked a consistent framework for using this data to improve portfolio performance and profitability. Epic Pivot helped us turn our data into good decisions, tailoring recommendations to our business and providing valuable strategic expertise along the way. From ops to marketing, many from within my company are now referring directly to the model when making choices about our stores.